What my fitness is teaching me about my startup.
Three months ago, I realized something important — physical strength matters. If I didn’t start paying attention to mine, I was going to have problems later.
So I started lifting weights. Now, lifting is mostly a competition with yourself. There’s always someone stronger or faster in the gym, but the point is to start — and to show up consistently.
What I love about fitness is that it’s measurable. Wellness — saunas, massages, water jets — feels great, but it doesn’t give you data. Fitness does. You can see what’s improving and what isn’t.
For example:
💪 My leg strength is up 30%.
💪 My back strength has nearly doubled.
💪 My upper body? Exactly where it was three months ago. Frustrating and painful — but clear feedback.
And it’s exactly the same in business.
Two weeks ago, I realized I hadn’t really focused on my startup — or fully committed. So I did both. The first thing I did was create KPIs:
- 30 new contacts per week
- 10 conversations per week
The first two weeks? My results sucked.
But this week, things are improving. People are replying. Conversations are happening. Other areas still need work, but I look at my numbers every day.
Every day I ask: What’s working? What’s not? What do I need to do today?
Being a founder is like fitness — it’s about discipline and steady improvement.
Running a startup is a fitness challenge. You’ve got to become fit for business.
If you stay focused and keep working at it, sooner or later, you’ll succeed.
At least that’s what I believe.
Stay tuned.
Follow me on LinkedIn (and BizBus AG) if you’re curious about the journey.
Connect with me if your company wants to make business travel more effective.